Grateful Dead Radio: Free-To-Air

With a band as generational as the Grateful Dead, there’s seemingly no limit to their catalog or their memorable moments on stage. And, for a limited time, the vault was opened to the public for free!

Our approach to the Grateful Dead: Free-To-Air event was to have the vault explode open with a flurry of mesmerizing colors and their iconic circular bears. The motion and the rainbow palette created an effect that brought viewers directly to a Grateful Dead event.