I’m a visual designer based out of Greater New York, operating in a space where creative concepts and beautiful execution meet strategic implementation.
My love for design and visual communication was born from the philosophy that everything worthwhile has a story. And, when those stories are told the right way, they can give birth to some really engaging experiences. So, when I approach design, whether a print ad, website, brand identity (my favorite), or anything visual, I try to find the story that will tie the audience and their goals to the brand and the thing I’m selling.
As for why I do what I do, that began years ago. For as long as I can remember, I have been drawn to everything artistic, from concept illustrations and animation to music and lyrical expression. Art and design are not only tools but avenues for my personal exploration. They both allow us to convey complex, sometimes conflicting, messages in a way that makes sense in the human mind. And that never ceases to amaze me.
So far, I’ve been able to exercise my design skills in academic, personal, freelance, agency, small business, and corporate environments. I’ve had the pleasure of taking the lead on some creative projects and playing a supportive role in developing quality content. With all the experiences I’ve gained (and will gain), I continuously develop a clearer understanding of the position I play and how my contributions can significantly impact the success and growth of companies and creatives.